Major European gaming company continues to invest in digital signage to create an attractive gaming environment
MultiQ has received an order worth SEK 3.4 million. The customer works continuously to develop the gaming experience at its betting shops. Digital displays help create a modern, attractive gaming environment for its customers. Delivery is expected to be during the summer.
Consumers today expect a seamless experience, with the same message wherever and whenever they choose to shop. The messages displayed must be the same in betting shops and online. The digital displays are there to make customers aware of and interested in gaming offers available and to give them information on the company’s approach to responsible gambling.
“Our task is to deliver a solution that adds value to the customer’s business, and is modern and easy to use. Compared with other gaming companies worldwide, our customer is at the cutting edge of digitization of the gaming environment. We need to ensure that they continue to maintain this position,” says Lars Pålsson, acting CEO of MultiQ.